Marketing Budget

Bruma Flower Shop – Email Marketing (Newsletter)
As part of the Bruma Flower Shop marketing campaign and budget planning, I created a Mother’s Day promotional newsletter to reach potential and existing customers through email. This strategy was chosen as a cost-effective and impactful channel to increase brand visibility and drive sales.

The newsletter included:

A heartfelt message tailored to the occasion

Featured floral promotions and limited-time offers

Direct links to the landing page for easy ordering

This initiative fit within a low-budget digital marketing plan, showcasing how to maximize results with limited resources by leveraging email marketing as a key tool.